Primetime’s Steve White has been criss-crossing rural Lincolnshire, recording the work of four of the county’s leading charities for a video presentation at a joint fund raising event. The videos were shot in high definition and shown on large screens at a gala dinner event, which was attended by about 520 people representing Lincolnshire’s farming, growing and rural businesses The aim was to raise funds for the four Lincolnshire charities. The commentary was recorded by LincsFM’s agricultural broadcaster, Sally Elkington who is closely involved with the charities.
Chairman of Lincolnshire Rural Support Network (LRSN) and of the event organising committee, Meryl Ward, said: “The aim of the event was to showcase the work of the four charities and raise awareness of their work in the county. Lincolnshire is a vibrant and professional farming county, but there is another side to life as those who live here know. The four charities benefited from the funds raised at the event to provide help, advice and support for farming and rural families and communities in times of need.
“The films, which we commissioned from Primetime Media in Boston, showed some of the issues and the vital roles played by our rural charities. We hope that the films will be seen across Lincolnshire and beyond and will raise awareness of the support networks operating in the county. Its commentary and images are both moving and uplifting and beautifully portray the work of the four charities.”
Primetime has more than 23 years of experience of producing informative and compelling agricultural programmes and were well placed to produce these videos. Understanding the challenges facing farming and rural communities was key in their production.